This is overfishing: the serial depletion of fish populations from too many people catching too many fish, leaving too few adult fish to repopulate the seas.
Too much boat capacity
In the same way that industries such as farming and oil extraction have lobbied protections and subsidies into existence, fisheries have also bullied governments into protecting their economic interests at the expense of the environment. Motivated by trade interests as well as social and political pressure, direct capacity-enhancing subsidies account for 60% of all fisheries subsidies. While a reduction in boat capacity would help the fish, the cost in terms of livelihoods and economic impact is not small. Additionally, an end to subsidies is not politically feasible in many countries.
The easiest way to catch a targeted fish is to scoop up everything that swims with it. For fish that are bottom-dwellers, like haddock or shrimp, boats drag a net along the ocean floor, effectively bulldozing the seafloor. Unintended catch can include coral, sea turtles, sharks, or anything else lurking in the path of the net. Depending on regional regulations, that bycatch might be dumped and wasted, or landed for local food. The ratio of bycatch to shrimp in Bangladesh was calculated to be as high as 67-to-1. The Gulf of California Mexican shrimp industry was assigned a ratio of 10-to-1. Globally an estimated 27 million metric tons of bycatch is caught annually. Most efforts to encourage increased sustainable harvesting include introducing more selective gear and less destructive methods.
Waste in the supply chain
Close to 20% of all fish in North America is wasted in the supply chain before it reaches the consumer. In developing nations, where freezing technology is more scarce, that figure rises to 30%. A major contributing factor is that static consumer demand for familiar, popular fish does not match the variability and seasonality of a wild harvest. Additionally, fish are not sold in advance, as are many commoditities, so the effort to connect them to a market begins after a fish is landed and already on its way to spoiling.
More than one-third of all fish in North America are mislabeled. For some species, fraud rates are even higher: Red snapper is truly red snapper only 13 percent of the time. Some of this mislabeling is certainly accidental. The seafood supply chain is rife with outdated technology, and few companies can digitally pass data between players. Without adequate tracking methods, the door is wide open for unscrupulous players to mislabel, or for illegal fish to find its way into the legitimate supply chain.
Valuing better fish
A price premium for sustainably caught fish would align market incentives with more sustainable practices, driving system-level change. There are multiple ways to achieve this: technology to improve quality and handling, local or other specialty marketing, tying story to each fish caught. Each of these represents a promising approach to securing higher prices for more sustainably caught product.
Technology and partnerships that support more efficient and accurate species, origin, and catch-method information for individual fish eliminate illegal, unreported, and unregulated fish from the supply chain. Such efforts also increase the efficiency of operations, leaving distributors with more money in their pockets.