Fish for sale

No more silver bullets

Feb 14, 2012
Future of Fish was founded on the belief that entrepreneurship can save the oceans. No, we don’t mean industry, or business-as-usual. We mean creativity and innovation, leashed on behalf of reducing overfishing or protecting marine habitats. Companies that give consumers a way to turn vague, good feelings of wanting the ocean to thrive into concrete…

Shifting complex systems, one fish at a time

Jan 14, 2012
“Try not to determine your self-worth by the outcome or success you have in reaching your goals. Instead, measure the success of your life by how well your actions reflect the intentions that are formed by your core values.” -Phillip Moffit, Buddhist teacher and author Three years ago, I began working on solving a problem…