Changing the Future of Wild Fish, Phase I
An entrepreneurial approach to sustainable solutions The problem of unsustainable fishing is one often defined by a negative casting, and the discouraged sense that “things are only getting worse.” Our research of the seafood supply chain uncovered reason for tenacious hope. Commissioned by the David and Lucile Packard Foundation in 2008, this report was the first of three phases of research that culminated in the founding of Future of Fish as a non-profit organization dedicated to leveraging the power of innovators to shift the…